AI videos have slowly taken over TikTok sometimes you can tell right away, sometimes you can’t . With creators experimenting nonstop and realistic clips showing up everywhere, not everyone is enjoying the sudden flood. TikTok seems to have picked up on that, and it’s rolling out a feature that finally lets people decide how much of this AI-made content they actually want to see.

A Simple Setting That Actually Matters

Inside the Manage Topics section, TikTok has added a slider dedicated to AI-generated content. The idea isn’t to block anything completely, but to give you a way to nudge your feed in the direction you prefer. If you’re tired of AI characters narrating historical events or fake celebrity clips popping up every few minutes, you can tune it down. If you enjoy that style, push it the other way. It’s a small change, but for a For You feed that updates by the second, it can make a noticeable difference.

Why This Update Makes Sense Now

Big platforms have gone all-in on AI. Meta has Vibes, Open AI has Sora, and both encourage people to create AI-only videos. Naturally, those clips find their way to TikTok, and the line between real and AI gets blurry fast. TikTok needed a way to keep that under control not by banning anything, but by giving users the steering wheel.

Invisible Watermarks: A Quiet Safety Layer

TikTok already uses metadata to label AI content, but those labels can vanish after editing or reposting. To fix that, the company is experimenting with invisible watermarking. You won’t see it, but TikTok’s system will. Anything created using its AI tools or uploaded with existing metadata gets this hidden tag, making it harder for creators to pass AI videos off as real.

Helping People Understand AI

Along with the new controls, TikTok is putting $2 million into an AI literacy fund. The goal is to support groups that teach people how AI works, why it matters, and how to stay smart while using it.

Conclusion

TikTok’s update is simple: more control for users, clearer labeling for AI videos and a push to help people understand what they’re looking at. With AI content only growing, these changes make the platform feel a bit more transparent and a lot more manageable.