Meta launches paid verification on Instagram and Facebook in the US
According to CEO Mark Zuckerberg, Meta’s paid verification service for Facebook and Instagram is currently being implemented in the US. “Meta Verified” grants you advantages including a blue verification badge, proactive impersonation protections, and direct access to customer assistance. It was first released in Australia and New Zealand in February. On the web, the subscription costs $11.99 per month, and on mobile devices, it costs $14.99 per month.
Nevertheless, unlike in Australia and New Zealand, the US version of Meta Verified won’t provide you more exposure and reach. Speaking on behalf of Meta, Paige Cohen states, “We’re taking the time to better study its usefulness and learn before we contemplate spreading this component outside of Australia and New Zealand. We heard criticism that how this portion of the product functioned was causing confusion.”
Visit https://meta.com/verified to get on the waitlist for Meta Verified. In addition to paying the charge, you’ll need to be 18 years or older, submit a photo of your ID to Meta, meet Meta’s minimum activity requirements, and have two-factor authentication enabled. Once validated, you will be unable to change your username, profile name, date of birth, or photo without undergoing another round of verification.
With Meta Verified, the business is emulating the relaunched Twitter Blue verification system, which was implemented under Elon Musk’s instruction as the new owner. Nevertheless, unlike Twitter, nothing will change for you if you already got a verification badge on Instagram or Facebook before the new Meta Verified system went live. Yet, despite Musk’s assurances that he will get rid of “legacy” verification badges, they are still in use as of now.